DDR3 is finally coming to a price where many mainstream system builders will be willing to pay. Manufacturers must provide mainstream DDR3 solutions to fill in the gap between the high end (and inexpensive) DDR2 and the very expensive, high speed DDR3 modules. While the HyperX line from Kingston may not be the mainstream product, the KHX12800D3K2/2G kit is described as the mainstream overclocking kit. It is far cheaper than speedier kits but lacks the tight timings as well. This could be the kit that kicks off DDR3.