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Microsoft's developer outreach is taking a new turn in the new 'cloud first, mobile first' world with hackfests for enterprise developers.



From All About Microsoft:
Just over a year ago, Microsoft created a "deep tech" team inside its Developer and Platform Evangelism (DPE) unit to help lead this charge. This Technical Evangelism and Development (TED) team's mission was to work with top developers outside the company to build next-generation applications. These "top developers" aren't just the Flipboards and Facebooks of the world; they are also the less-widely-known but still key group of developers inside large businesses writing custom line-of-business apps.

The deep tech team has found success with using "hackfests" as a way to connect with these internal business-app developers.
  Microsoft takes its developer outreach beyond the traditional hackathon