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The Corporate Smell Test
Posted by Philipp Esselbach on: 06/16/2003 10:35 AM [ Print | 0 comment(s) ]
pKonfig.com writes about the bad odor from the corporate world, or in easier terms; the smell test.
Probably the heightened sensitivity to bad smells has had something to do with the response to the nVidia / FutureMark controversy, too. When the bias in press, public, and expert opinion is that corporate goals include obtaining maximum return for minimum real value to the consumer, nobody is going to take much on trust. It gets treated as "more blood in the water", and no one gets a free pass.
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