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Although enterprise social networking (ESN) products that replicate Facebook-like and Twitter-like functionality for workplaces have been around for about five years, Microsoft sees a big opportunity in that market, to which some feel the maker of Windows and Office has been slow to respond.



From PCWorld:
The value of ESN is undeniable in enhancing employee collaboration and communication, but many ESN implementations have failed to deliver on their promise for various reasons, such as lack of integration with third-party business software and poorly planned deployments, a Microsoft official said.

Microsoft's approach will be to increase enterprise social features in SharePoint, as part of an integrated, organic collaboration platform that also includes Lync, Outlook and its Office productivity applications, said Jared Spataro, Microsoft's senior director of SharePoint product management.
  Microsoft Says SharePoint Isn't Late to Enterprise Social Networking