The NV10 is a high-end camera is Samsung's NV line. The NV's are what I would call Samsung's "tech luxury" product, upper tier models that are highly stylized but also focus on performance. The NV10 is a 10.1 megapixel point-and-shoot with 3x optical zoom that was once the flagship of the NV line but has been topped by the NV11 (which is almost the same, but has 5x optical zoom, a larger 2.7" LCD, and some other minor improvements). The NV10 is a basically a pocketable, yet high performance, point-and-shoot with a very attractive exterior. It is not cheap, but the current sub-$300 price tag is not something people looking for an ultra light 10.1 megapixel camera should be bothered by. At 96.5 x 60 x 18.5 mm (3.8 x 2.3 x 0.7 in) and 148.7g (0.327 pounds) with the battery installed the camera is built for portability, but my expectations for its performance were high as well.