Here we are, a fair deal after the introduction of the GTX280, and ATI has still not made a directly comparable card. I am here to say this is not the day. Looking ahead to the future, ATI has the whole 4900 series of names, if they so choose, to make even more powerful cards. As for now, ATI has settled right in the middle of the GTX280 and GTX260. This is a price point that Nvidia has no direct competitor, until now. Once Nvidia heard about the HD 4890, I am sure the idea of the GTX275 came to their minds. These two cards will battle it out in the same price point. While Nvidia cards have many tricks up their sleeves, you cant count ATI out on this one.